Introduction
Welcome to the website of BalancePoint, a trusted provider of financial services headquartered in Memphis, Tennessee. At BalancePoint, we value your privacy and are committed to protecting your personal information in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (the “Site”) or interact with us through other means. By accessing or using our Site or services, you consent to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Personal Information
We may collect personal information that you voluntarily provide to us, including but not limited to your name, email address, phone number, and any other information you choose to provide when you contact us, request information, or sign up for our services. We will never sell this information to third parties.

2.2 Automatically Collected Information

Like many websites, we may collect certain information automatically when you visit our Site. This may include your IP address, browser type, operating system, referring URLs, and other technical information about your usage of the Site. This information is collected for the purpose of improving our Site and ensuring a better user experience.

3. How We Use Your Information
We may use the information we collect for various purposes, including:

• Responding to your inquiries and providing the services you request.
• Sending you important updates, newsletters, and promotional materials.
• Analyzing and improving the functionality and user experience of our Site.
• Complying with legal requirements and protecting our rights and interests.

4. Disclosure of Your Information
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this Privacy Policy. We may share your information with trusted third parties who assist us in operating our website or conducting our business, provided they agree to keep this information confidential.

5. Security
We take reasonable measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. We have implemented security measures designed to safeguard the confidentiality and integrity of your personal information.

6. Your Rights
You have the right to access, correct, or delete your personal information, as well as the right to object to or restrict its processing. To exercise any of these rights, please contact us at hello@thebalancepoint.co.

7. Cookies
Our Site may use cookies to enhance your user experience. By using our Site, you consent to the use of cookies in accordance with our Cookie Policy.

8. Changes to this Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any changes will be effective immediately upon posting the revised Privacy Policy on this page.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at hello@thebalancepoint.co.

By using our Site or services, you acknowledge that you have read and understood this Privacy Policy and agree to be bound by its terms. Thank you for choosing BalancePoint for your financial needs.